Industry

News

  • April 4, 2018

    LONDON, 26 March 2018 Kantar Media, a global leader in media intelligence, is delighted to announce the appointment of Bas de Vos as Global Director for Audience Targeting & Activation. …
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Every 60 Seconds in China

Kantar Media CIC Launched "Every 60 Seconds in China" Infographic.
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2017 China Social Media Landscape

Kantar Media CIC’s Chinese Social Media Landscape.
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Industry

With years of pioneering experience, unmatched expertise and accumulated social media knowledge, we provide not only industry focused data unparalleled in quality and depth, but also the experience and expertise from a communications, social media and industry perspective.



Beauty

Kantar Media CIC began collecting beauty IWOM in 2007. Our beauty panel covers over 20 million online consumer comments, with over 30 million...

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FMCG

As the largest FMCG market in the world, the Chinese market continues to grow and this is also true for Chinese social media...

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Food & Beverage

Kantar Media CIC beverage panel covers 9.4 million online consumer comments with over 6.4 million pre-identified brand, product and attribute mentions...

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Education

China is the largest market in the world in terms of ‘Overseas Studies’. Chinese students are getting online to share with other...

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Baby care

After the Sanlu Infant Milk Powder Formula(IMF) crisis in September 2008, the landscape of Chinese IMF market changed dramatically...

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Pharma

Kantar Media CIC pharmaceutical panel covers three main types of pharmaceutical social media, namely, doctor-to-doctor, doctor-to-patient...

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Gaming & Software

Online gaming industry is booming in the past few years in China. Game players have formed their unique online communities and cultures...

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Home Deco

Kantar Media CIC’s home decoration panel covered most representative home decoration online communities, collecting more than one million online comments...

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Sports

Kantar Media CIC sports panel covers 81 million online consumer comments with over 314 million pre-identified brand, product and attribute mentions...

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IT Products & Services

Kantar Media CIC IT panel covers 40 million online consumer comments with over 25 million pre-identified brand...

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Luxury

Kantar Media CIC’s luxury panel has collected more than 27 million comments from 1.36 million+ conversations from 1.9 million+ posters...

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Auto

Kantar Media CIC auto panel covers over 318 million online consumer comments with over 750 million pre-identified brand, product and attribute…

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Mobile phone

Kantar Media CIC mobile phone panel covers 180 million online consumer comments with 59 brands, 2,445 products and 76 attribute mentions by...

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E-Business

Kantar Media CIC E-business panel covers 20 million online consumer comments with over 35 million pre-identified brand...

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Travel & Entertainment

Having worked with one of the largest hospitality groups in the world, Kantar Media CIC can analyze consumer comments...

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B2B

Kantar Media CIC B2B includes IT B2B, lubricant oil industry B2B...

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